Bringing International Entertainment to Asia
We help producers, content owners and venue operators assess opportunities, develop tours and manage live entertainment projects in Asian markets.
Maine Consulting Management Network
Asia touring agency, based in Singapore
20+ years
Leadership experience
Singapore
Based in
Southeast Asia & beyond
Markets
Musicals & live experiences
Focus
Your Entertainment Partner in Asia
Based in Singapore, MCMN brings together commercial understanding and practical experience in international musicals, concerts, exhibitions and live experiences.
We work alongside your team on a defined brief or a wider management role, with clear responsibilities shaped around the needs of each engagement.
Commercial Judgement
An honest assessment of the opportunity, the resources required and the challenges to resolve.
Regional Understanding
Attention to the audiences, venue conditions and working practices that differ from market to market.
Accountable Management
Clear responsibilities, timely decisions and close attention to budgets and schedules.
Expertise for Each Stage of Your Project
Engage us for a specific brief or a combination of services.
Entertainment Consultancy
Make informed decisions about content, investment and programming.
- Market research and feasibility assessment
- Commercial strategy and budget planning
- Content evaluation and acquisition advice
- Marketing, ticketing and audience development advice
Touring Development & Market Access
Build a touring plan around suitable markets, venues and local partners.
- Market selection and tour routing
- Venue, presenter and promoter sourcing
- Commercial discussions and negotiation support
- Regional representation and partnership development
General & Production Management
Manage the people, resources and schedules needed to deliver an engagement.
- General management and producer representation
- Production planning and technical coordination
- Local suppliers, staffing and logistics
- On-site operations and performance schedules
Special Projects & Experiences
Shape exhibitions, immersive experiences and projects with bespoke requirements.
- Experience format and operational planning
- Project coordination and stakeholder management
- Specialist requirements and external-agency liaison
Productions and Projects
A selection of musicals, concerts, exhibitions and live experiences that MCMN has been involved in, from early-stage development and consultancy to production management and show delivery across Asia.
In Our Partners’ Words
Producers, collaborators and artists share their experience of working with Shermaine throughout her career.
Let’s Discuss Your Project
Tell us what you are planning, the markets you are considering and where you need our input.